Rich has been an excellent teacher! I have learned so much about the nuances of selling both replenishable OA/RA arbitrage and wholesale on Amazon. They have taught us all the essentials, but also the tricks to get the buy box more. One of the best skills they taught us is how not to panic when someone else tanks the price of an item and how to ride the price drop out. The principles they taught us and a reminder to be patient have helped us skyrocket our sales and, most importantly, our profits.

The highlight of the training was the in-person boot camp type training at their warehouse in Mesa, Arizona. I learned the best practices and “no-no’s” of sending packages into Amazon fulfillment centers and seeing in person the principles of fulfillment, organization of a warehouse, and a system of maximizing shipping fees. While there, I also learned the value of hiring employees and how building a team will help grow our business.

We started with literally no experience in the US Amazon marketplace, nor any basic knowledge and $0 in sales to $18,000 in sales in just three months. We have enjoyed a 25% margin, too, thanks to his help! Just as important as our skyrocketing sales, they have provided a foundation to make this a full-time career and not just a side-gig making small-time side-cash. We now have what it takes to make this a $1M, $5M, or even a $10M business by sticking to the concepts and principles they have taught.

I would recommend this amazing training to anyone serious about replacing their 9-5 job with a rewarding business of their own. You will enjoy both financial freedom and more time with your family!

Thank you, Rich, you’re the best!!

~ Byran B.

In December 2019, my oldest son was watching Youtube and got all excited about the concept of creating a website and drop shipping products.  Despite my skepticism, I reached out to an Alumni FaceBook group from West Point and received a handful of suggestions and guidance.  One of those suggestions was a referral to the My Silent Team FB group.  I joined the MST group and started by just reading lots of posts.  I learned a lot being a silent member of the group.  This included when people asked for help in how to handle situations with AMZ or customers, and the numerous success stories.  

Fast forward to March 2020, and I found out that our company was reducing everyone's salary across the board, and my cut would be 30%.  I completely understood the need for these cuts, but that doesn't help pay the mortgage.  So, my wife and I talked about it, and we decided we needed to go all-in trying to sell on Amazon.  Additionally, we decided the best way forward for us was the coaching program, to help reduce the learning curve time and hopefully prevent us from making costly mistakes.  

We signed up for coaching April 1st and we were assigned to Rich Potter who coached us on a hybrid model of Replens and wholesale. Our first sale was May 5, 2020.  Eight months to the day later, we hit $100k in sales, and Jan 2021 was our best month yet with $22.5K in sales at an average profit margin of 25%.  Almost all of our products are things that sell many many times a month.  Our mix of business is about 80% wholesale and 20% RA/OA.  We now have a profitable business that we can continue to grow.  If something happened to me, Michaela now has a business that she could run and manage without having to try and go get a corporate job.  

Still another positive result from this endeavor is that our kids are learning more about business than they would from any classes in school.  

To be honest, our business should be even bigger than it is, but when I got my salary back, I eased up on the gas pedal some and have been trying to remember that this is a marathon, not a sprint.  

As of March 4th, 2021 -  10 months into the AMZ journey, we are right at $133k in total sales, with an average ROI of ~90%.  Profit margin averaged around 20-25%.

~ Jeff L.